Wednesday, December 16, 2009

Lewis has a name problem

North Carolina Democratic Senate candidate Kenneth Lewis has a strange anomaly in his favorability numbers: he's unknown to 78-89% of voters in every part of the state except metro Charlotte where 39% of voters have an opinion about 'him' and it's a negative one with 27% viewing him unfavorably to 12% favorably.

Lewis is from the Triangle so it seems a pretty safe bet the reason for his odd Charlotte numbers is that voters are confusing him with embattled Bank of America CEO Ken Lewis, who is not exactly a popular figure in the state's banking capital.

Lewis may need to invest down the road in some direct mail or Charlotte tv time to make sure voters in the area know he's not that Ken Lewis!

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